Brand Pods

A fruit or seed case that usually splits along two seams to release its seeds when mature. Taking the cue from ever-inspiring nature, BRAND PODS - devised by Radicle, is a scientific and effective tool to help brand owners realize their flavours and create their own identity and take it beyond towards creating Brand Asset

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In this age of start-ups, entrepreneurs and business owners are striving to make their voice audible and stand out from the rest. BRAND PODS helps the business owners to expedite brand identity and strategy at a specific rate in a cost-effective manner! leading to optimizing their Brand Marketing efforts

As Brand Consultant, we have spiced up the business for our clients across diverse industries like FMCG, Healthcare, Agrichemical, Logistics, Beverages, Architectural Hardware, Business services, Foodservice, e-Commerce, Lifestyle, etc. 

The next one can be yours.

Choose the one that suits your requirement

Features
 
Internal Scan (Depth Interviews with Key Stakeholders & Employees)
External Scan
a) Consumer / Customer                     Interaction - Digital
b) Customer Interaction - Depth         Interviews
c) Trade interaction - Depth                 Interviews
d) Influencers - Depth Interviews
Competition Scan & Analysis
Mindmap & Value Inference
Brand Wheel
Includes Defining Brand Attributes, Benefits, Values, Personality & Essence
 
Brand Name
 
Brand Positioning
Brand Logo
(Two Creatives Thoughts)
 
Brand Stationary
Brand Guidelines
 
Print Ad Campaign (3 Ads Max)
TV Commercial / AV
(Concept & Script Only). Production cost separate as per script & production values
Estimated Minimum Time Period
​Price (INR)
payment schedule
Project Initiation Stage
Logo Closure Stage
Project POD Closure Stage   
Tamarind
A little sweet and
a little sour, this ingredient is surely addictive to the taste buds.
 
 
 
eScan (3 nos)
 
 
 
 
 
 
 
-
-
-
 
-
 
Yes
 
-
-
Yes
VC & Letterhead
-
-
 
-
2 Weeks
99,000/-
​75%
-
 
25%
Vanilla
A little sweet and
a little sour, this ingredient is surely addictive to the taste buds.
 
 
 
eScan
 
 
 
 
 
 
-
-
-
 
-
 
Yes
 
-
Yes
Yes
Yes
-
-
 
-
3-4 Weeks
2,75,000/-
​75%
-
 
25%
Cardamom
A little sweet and
a little sour, this ingredient is surely addictive to the taste buds.
 
 
 
Yes
 
 
 
 
 
 
 
Yes
-
-
Yes
 
Yes
 
Yes
Yes
Yes
Yes
Yes
 
-
 
-
6-8 Weeks
550,000/-
50%
25%
 
25%
Pepper
A little sweet and
a little sour, this ingredient is surely addictive to the taste buds.
 
 
Yes
Yes
Yes 
Yes
Yes
 
Yes
 
Yes
 
Yes
Yes
Yes
Yes
Yes
Yes
 
-
10-12 Weeks
850,000/-
50%
25%
 
25%
Star Anise
A little sweet and
a little sour, this ingredient is surely addictive to the taste buds.
 
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
14-16 Weeks
10,50,000/-
​50%
25%
 
25%